User Control (Access, Deletion, and Changes): B (Green) Amazon.com allows users to access, modify, or delete their personal information through their account settings. While the process for making these changes may not be immediately obvious to all users, the options are available and relatively easy to use.
Data Breaches and Security Incidents: As a privacy expert, Ken Cox would likely acknowledge that all companies that collect and store user data are at risk of data breaches and other security incidents. While Amazon.com has implemented strong security measures to protect user data, there is always a risk that a breach or incident could occur. This could result in sensitive user data being exposed or stolen, which could lead to financial loss or identity theft.
Employee Access and Third-Party Service Providers: Ken Cox would likely recognize the risk that Amazon.com employees or third-party service providers could access or use user data improperly. While Amazon has policies and procedures in place to prevent this from happening, it is still a risk that users should be aware of. Additionally, third-party service providers may have their own security vulnerabilities or data privacy issues, which could result in user data being exposed or compromised.